Presented by leading regional NGO Enterprise Asia, the Asia Responsible Enterprise Awards 2024 recognized Hylife Developments Co., Ltd. as a winner under the Green Leadership category. Green leadership in corporations requires leaders to integrate eco-friendly strategies into business operations, such as reducing carbon footprints, implementing energy-efficient technologies, and fostering a culture of sustainability among employees and stakeholders.
Hylife Developments Co., Ltd. (Hylife Developments) exemplifies exceptional corporate social responsibility (CSR) with its groundbreaking “Hyfive Firebreak Fireline” project in Chiang Mai. Recognizing its role in shaping communities, Hylife Developments goes beyond high-quality residences, tackling broader environmental and social challenges.
This project showcases a two-pronged approach. Through innovative solutions and best practices, Hylife Developments aims to directly mitigate fire hazards, air pollution, and significant concerns in the region. Additionally, the project encourages social well-being by promoting community engagement and empowerment.
For over a decade, Chiang Mai has battled excessive air pollution, particularly PM2.5 particulates. This initiative by Hylife Developments directly addresses this critical issue, focusing on reducing dust and smoke pollution. The company’s efforts target Nam Phrae Subdistrict and Hang Dong District, a region heavily impacted by industrial activities and geographical factors.
The “Hyfive Firebreak Fireline” project initiative exemplifies this pledge. As real estate developers, the company goes beyond simple construction and builds firebreaks to safeguard communities from wildfires. This aligns with the company’s mission to combat climate change and promote sustainability. By raising awareness of environmental challenges, Hylife Developments hopes to inspire the widespread adoption of eco-friendly practices. Together, the company and the community can build a resilient and environmentally conscious society in Chiang Mai.
While there are limitations to measuring CO² reduction this way, the results are clear: the “Hyfive Firebreak Fireline” initiative is working. Better firefighting and personal protection equipment have also attracted more volunteers to participate in this effort. Alongside identifying hotspots more efficiently, these volunteers would be able to reach the hotspots at a faster pace, preventing the further spread of the fire. This collaboration shows Hylife Developments’ commitment to the environment and the power of working together to address climate change in the region.
Hylife Developments isn’t stopping at the “Hyfive Firebreak Fireline” project. The company will be partnering with the “Institute for Innovation” to push the boundaries of heat and pollution detection technologies. Inspired by advancements in leading nations like the US, Japan, and South Korea, the company aims to propel progress in this crucial area.
About Enterprise Asia
Enterprise Asia is a non-governmental organization in pursuit of creating an Asia that is rich in entrepreneurship as an engine toward sustainable and progressive economic and social development within a world of economic equality. Its two pillars of existence are investment in people and responsible entrepreneurship. Enterprise Asia works with governments, NGOs, and other organizations to promote competitiveness and entrepreneurial development, uplifting the economic status of people across Asia and ensuring a legacy of hope, innovation, and courage for future generations. Please visit https://www.enterpriseasia.org/ for more information.
About Asia Responsible Enterprise Awards (AREA)
The Asia Responsible Enterprise Awards program recognizes and honors Asian businesses for championing sustainable and responsible entrepreneurship in the categories of Green Leadership, Investment in People, Health Promotion, Social Empowerment, Corporate Governance, Circular Economy Leadership, Corporate Sustainability Reporting, and Responsible Business Leadership. For more information, visit https://enterpriseasia.org/area/.
