Common social empowerment initiatives foster equal opportunities, offering access to education, healthcare, employment, and participation in decision-making processes. KGI Life Insurance Co., Ltd. (KGI Life) has decided to give back to society by enabling individuals or communities to gain control over their lives and the resources necessary to live fulfilling and dignified lives. The “Empowering Future Generations In Revitalizing Regions” proves the company’s values are aligned with a Social Empowerment trophy, won at the Asia Responsible Enterprise Awards 2024, organized by leading regional NGO, Enterprise Asia.
KGI Life’s sustainability efforts are strategically designed to catalyze positive change. Under its “Empowering Future Generations In Revitalizing Regions” initiative, is the “New Leaf Academy”, which seeks to bridge these urban-rural gaps, offering a sustainable solution focused on education, economic empowerment, and community development. The unique program aims to equip economically disadvantaged students with crucial financial education and value-building resources to promote local prosperity and development.
The “New Leaf Academy” strategy to mitigate urban-rural disparity includes adopting regional revitalization approaches to promote local development as well as integrating insurance industry resources to provide rural youths with prospects for future success. Incorporating the UN’s SDG 4, SDG 8, and SDG 10 framework, and leveraging a talent pool of 2,800 finance professionals and 15,406 agents nationwide, KGI Life overcomes systematic barriers by empowering youths with knowledge and a different outlook on life.
The company has identified three impacts of this initiative that are emblematic of its core goals. These are ‘Engaging Employees in Social Impact’, ‘Long-term Community Engagement’, and ‘Innovation in Education’.
The goal of KGI Life’s “New Leaf Academy” is to funnel educational resources to rural areas to mitigate problems arising from urban-rural disparity. Working in collaboration with rural universities, KGI Life leverages academic mediums to strengthen engagement with local communities.
In the future, KGI Life will continue to refine its initiative by integrating local needs and industry traits into its course design, as well as incorporate other approaches such as volunteer work, to enhance the development of rural areas.
About Enterprise Asia
Enterprise Asia is a non-governmental organization in pursuit of creating an Asia that is rich in entrepreneurship as an engine toward sustainable and progressive economic and social development within a world of economic equality. Its two pillars of existence are investment in people and responsible entrepreneurship. Enterprise Asia works with governments, NGOs, and other organizations to promote competitiveness and entrepreneurial development, uplifting the economic status of people across Asia and ensuring a legacy of hope, innovation, and courage for future generations. Please visit https://www.enterpriseasia.org/ for more information.
About Asia Responsible Enterprise Awards (AREA)
The Asia Responsible Enterprise Awards program recognizes and honors Asian businesses for championing sustainable and responsible entrepreneurship in the categories of Green Leadership, Investment in People, Health Promotion, Social Empowerment, Corporate Governance, Circular Economy Leadership, Corporate Sustainability Reporting, and Responsible Business Leadership. For more information, visit https://enterpriseasia.org/area/.