Common social empowerment initiatives foster equal opportunities, offering access to education, healthcare, employment, and participation in decision-making processes. SM Store has decided to enable individuals to raise awareness of societal needs while bridging the gap between consumerism and charitable giving. The “Shop&Share Movement” project proves its influence with a Social Empowerment trophy, won at the Asia Responsible Enterprise Awards 2024, organized by leading regional NGO, Enterprise Asia.
SM Store’s “Shop&Share Movement” is a transformative shopping experience that raises awareness of societal needs while bridging the gap between consumerism and charitable giving. This model simplifies donations by enabling shoppers to purchase curated kits at the checkout counter for a subsidized cost. The items inside the specialized kits are made possible through a collaboration with SM Store’s trusted retail partners. The subsidy is SM Store’s conscious effort to make donations more economical for shoppers, leading them to help more.
By seamlessly integrating this initiative into the shopping experience, SM Store transformed everyday transactions into acts of benevolence. The “Shop&Share Movement” not only changes the way people shop but is a clear testament that small actions can greatly uplift the community.
The “Shop&Share Movement” has demonstrated significant impact and effectiveness in addressing societal issues and engaging consumers to help the community. Each program under the “Shop&Share Movement” has yielded impressive results, contributing to sustainable livelihoods, enhanced educational access, improved well-being for underserved children, and the integration of modern educational resources.
Among the results of this CSR project, SM Store provided proper agricultural tools to 200 indigent farmers in Zamboanga Sibugay and even provided school kits to 13,000 students across the Philippines, improving their access to education.
Future programs under the “Shop&Share Movement” will also include women empowerment by supporting young Filipinas in their journey toward womanhood through the provision of menstrual hygiene kits. Additionally, circularity programs will be introduced to promote sustainable practices, encouraging the reuse and recycling of resources to encourage environmental stewardship.
SM Store has shown great integrity and a commitment to its philanthropic spirit. The “Shop&Share Movement” has contributed to the Filipino’s quality of life, enabling them to address societal needs even through daily activities.
About Enterprise Asia
Enterprise Asia is a non-governmental organization in pursuit of creating an Asia that is rich in entrepreneurship as an engine toward sustainable and progressive economic and social development within a world of economic equality. Its two pillars of existence are investment in people and responsible entrepreneurship. Enterprise Asia works with governments, NGOs, and other organizations to promote competitiveness and entrepreneurial development, uplifting the economic status of people across Asia and ensuring a legacy of hope, innovation, and courage for future generations. Please visit https://www.enterpriseasia.org/ for more information.
About Asia Responsible Enterprise Awards (AREA)
The Asia Responsible Enterprise Awards program recognizes and honors Asian businesses for championing sustainable and responsible entrepreneurship in the categories of Green Leadership, Investment in People, Health Promotion, Social Empowerment, Corporate Governance, Circular Economy Leadership, Corporate Sustainability Reporting, and Responsible Business Leadership. For more information, visit https://enterpriseasia.org/area/.
